The San Marcos complex was founded in 1991 and is located in a beautiful estate surrounded by nature near the historic centre and opposite the Santillana del Mar Zoo. The architecture is inspired by a medieval concept and its facilities and services make it the ideal place to live a unique Cantabrian experience.
It has a gym, swimming pool, spa and even a museum of antique cars that adds a very original differentiating element. Guests can also enjoy all kinds of sensory experiences from watching a falcon fly a few metres away, listening to the croaking of storks, and enjoying breathtaking views at sunset, while listening to the howling of wolves and the roar of lions from the Santillana Zoo.
Its current director, Rubén De La Pinta, took over the management of the resort in 2018 when his father decided to retire from the tourism business. Taking on a new challenge, Rubén decided to breathe new life into the establishment’s 30 years of operation, expanding the offer and creating a building and flats to meet the need of young families with young children, which required him to work with management software that will help him meet his goals.
“The truth is that I am quite happy with the programme. Among the programmes I was testing before, Avirato is really the most complete” says Rubén.
Thanks to Avirato, Ruben has been able to successfully manage a 4-star hotel, an inn and a set of family flats, and to continuously improve the project he inherited.
“Avirato gives me peace of mind and is very reliable. It reduces the administrative work and time wasted by a receptionist, allowing me to spend more time on direct sales and customer care. In addition to the analysis tools, reports, invoicing and the channel and booking engine facilities. The truth is that it is very complete”.
Avirato, a complete hotel management programme that reduces work time and is constantly being updated with improvements.
Rubén considers that Avirato has not stopped adapting to the constant changes that arise in the tourism market, developing new tools that are increasingly more effective and tailored to the new realities of its clients.
“The auto check in is making our work much easier because it reduces waiting times at reception when receiving clients and it is increasingly being used in all age groups. Avirato is a partner that makes your life easier”.
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