What is the difference between yield management and revenue management?

Yield management is tactical. Rules that adjust the price of inventory according to occupancy, dates and lead time. Revenue management is the complete strategy: forecasting, pickup analysis, segmentation, channels and recommendation of the optimal price. At Avirato, yield is one layer of the revenue management system (RMS) built into the PMS, alongside forecasting and dynamic pricing.

How do the pricing rules work?

You define a condition and an effect: for example, occupancy below 35% on summer weekends → 15% discount; occupancy above 75% in winter → 15% increase; less than 3 days' notice → last-minute rate. Rules are switched on or off with one click, apply by room type, channel or segment and are pushed to every channel.

Does the system change prices automatically?

Yield rules are applied automatically when their condition is met, within the limits you set. The optimal-price recommendations (dynamic pricing) you can approve by hand or let them apply themselves. Either way you stay in control: you can pause any rule or date.

Are changes synced with Booking.com and the other channels?

Yes. Any rate adjustment is updated automatically in the booking engine and on 450+ OTAs, metasearch engines and GDS through the built-in channel manager, with no exports or external integrations.

What type of property is it designed for?

Independent hotels, chains, holiday apartments, resorts, city and leisure hotels and boutique properties. The rules adapt to a single property with two room types or to groups with different strategies, or strategies centralised by property.

Yield management

Maximise your revenue with a pricing strategy that works by itself.

Without a pricing strategy you lose revenue every day: static rates give away margin on peak dates and scare off bookings on quiet ones. Avirato yield management adjusts your price according to real occupancy, booking pace and lead time, using rules you define once.

Start free for 20 days Book a demo

Included in the PMS revenue management system · No credit card required · See plans ›

Yield management

Rules

4 active · apply themselves

1Weekend · SummerOccupancy
[0% - 35%]Discount 15%
2Weekend · WinterOccupancy
[75% - 100%]Increase 15%
3Last minuteLead time
[0 - 3 days]Discount 10%
4Spring bank holidayOccupancy
[80% - 100%]Increase 20%
Booking.com · midweekChannel
Booking.comIncrease 5%

DiscountIncreaseBy room type, channel or segment

New daily rule

Weekends · Summer

All channels+

All room types+

DaysHours

Day range between 3 and 20

Occupancy todayIncrease 15%

82%

Above 75%. The winter rule raises the rate by 15% on every channel.

RevPAR

€96.40

▲ 18% with the rules switched on

Before · with rules

Saturday · Double

Base rate €110

€126.50 +15%

Published on your website and on 450+ channels

This month the rules were applied 214 times. Zero manual rate reviews.

No daily rate checkingBuilt into the PMSTactical, automatic, per night

Rules
by occupancy, date, lead time or channel: 0
manual rate reviews: 450+
channels updated with every change: RevPAR
revenue per available room, on the rise

How it works

Define the rule once. It applies every day.

Sell every room at the price the market is willing to pay. Four pieces working on the real data in your planning: analyse, automate, forecast and check.

Step 1

You define the condition

Occupancy, date, lead time, channel or segment. And the effect: discount or increase.

Step 2

The system checks it

Every day, or several times a day, against the real occupancy in your planning.

Step 3

It adjusts the price

Within the maximum and minimum limits you set for each room type.

Step 4

It publishes to every channel

To the booking engine and 450+ OTAs, instantly.

You define it oncePause any rule or date with one click

The four pieces

Analyse, automate, forecast and check. In the same dashboard.

Demand analysis
Understand when interest in your hotel rises or falls.
Occupancy, booking pace, history and how demand evolves by date and room type. Recognise the patterns in your market, the bank holiday weekend that fills up three months ahead or the Tuesday that never sells, and adjust the price before your results suffer.
- Real booking-behaviour patterns
- Demand shifts spotted in time
- Decisions based on up-to-date data
Discover reporting and analytics
Pricing rules
Keep your strategy running without checking rates every day.
“Summer weekends with occupancy below 35%, 15% discount.” “Winter above 75%, 15% increase.” “Less than 3 days' notice, last-minute rate.” You define the condition once in the new-rule form, choose channels and room types, and the system applies it every day.
- Conditions tailored to each scenario
- By channel, room type or segment, in days or hours
- Consistent prices all year round
Discover Dynamic Pricing
New daily rule
Rule name
Weekends · Summer
Where the rule applies
All channels
+ Choose channels
Double, Suite
+ Choose room types
DaysRange of days from todayHoursRange of hours in the day
Day range 3 – 20
Occupancy 0% – 35%
Effect on the rateDiscount 15%
CancelSave rule
Examples
Summer, weekend, below 35% → −15%
Winter, above 75% → +15%
Less than 3 days' notice → last minute
Rule saved. Active from tomorrow on 12 channels and 2 room types.
Condition + effectBy channel, room type or segment
Occupancy forecasting
Be better prepared for the key moments.
Forecasts based on real data estimate how occupancy and revenue will develop. Weeks that exceed your thresholds trigger the rules in advance, so you reach the peaks with your rate and your team ready, instead of reacting when it is already happening.
- Anticipate changes in occupancy
- Better planning of prices and staffing
- A clear view of expected revenue
Discover revenue management
Strategy tracking
Check whether your changes are working.
See how price, occupancy and revenue respond to each rule you switch on, in the same environment where you define them. How many times it has been applied, what RevPAR it has generated and how much extra revenue it has brought in. You fine-tune the strategy with real results, not gut feel.
- Results visible in one place
- Continuous adjustments based on real performance
- More control over daily profitability
Discover the rate comparison tool
Results by rule · this quarterreal planning data
RuleAppliedOccupancyRevPARExtra revenue
Weekends · Summer38 times78%+22%€6,480
Weekends · Winter24 times91%+15%€9,120
Last minute61 times84%+11%€4,930
Spring bank holiday9 times97%+20%€3,860
Total132 times86%+18%€24,390
Before and after switching the rules on
ADR
€104
€121
Occupancy
71%
86%
RevPAR
€74
€104
Six months before · six months with rules
You fine-tune with real results, not gut feel. Every rule shows how price, occupancy and revenue respond.
Same place where you define the rulesPause or adjust any rule

Yield management and revenue management. What each one is.

They are often confused. At Avirato they are layers of the same revenue management system built into the PMS.

Yield managementRules that adjust the price of available inventory according to occupancy, dates and lead time. Tactical, automatic, focused on each night.
Revenue managementThe complete strategy. Demand forecasting, pickup analysis, optimal price recommendation, segmentation and channels. Strategic, focused on overall profitability.
Dynamic pricingThe engine that recommends the optimal price per night, within limits you set. It can suggest or apply.
Everything on the same dataAll three layers read the real planning from the PMS and publish every change to the booking engine and to 450+ channels instantly.

Result

The right price, every night.

The same room, two different nights. With low demand it keeps the base rate; when occupancy tightens, the rule raises the price and publishes it to every channel.

Hotel room shown with two prices according to demand: a base rate of €110 and a recommended rate of €137.98 optimised by Avirato yield management

What's included

A stable pricing policy all year round.

Rules by occupancy, date, lead time and channelPercentage discounts and increases, by room type, channel or segment, in days or hours.
Automatic application within limitsEvery rule is checked daily and applied within the maximum and minimum you set.
Demand and booking pace analysisOccupancy, pickup and history by date and room type.
Occupancy and revenue forecastingAn estimate of how the coming weeks will develop and which rules will trigger.
Tracking for every ruleTimes applied, occupancy, RevPAR and extra revenue, with before and after.
Channel syncEvery rate change reaches the booking engine and 450+ OTAs, with nothing to export.

For independent hotels, chains, holiday apartments, resorts and boutique properties, with a centralised or per-property strategy. Discover the PMS

Part of

The revenue tools from Avirato.

Frequently asked questions

Frequently asked questions about yield management

It is the practice of adjusting room prices according to demand, occupancy and how far ahead guests book, to maximise revenue per available room (RevPAR). Instead of one fixed rate per season, the price rises when demand is tight and falls when sales need a boost, following rules defined by the hotel.

Optimise your prices and improve your property's performance.

Try the yield management built into the PMS free for 20 days, with your own data.

Start free for 20 days Book a demo

No credit card required · Cancel any time · See plans ›

Maximise your revenue with a pricing strategy that works by itself.

Define the rule once. It applies every day.

Analyse, automate, forecast and check. In the same dashboard.

Understand when interest in your hotel rises or falls.

Keep your strategy running without checking rates every day.

Be better prepared for the key moments.

Check whether your changes are working.